Pandit Beni Prasad Mishra born in a Family of Hindu Priest demonstrated extraordinary conversational skills since childhood. He watched his father make his “Sugandhim & Dhoop” from various natural ingredients mainly Chandan (Sandalwood), Agar ( Agarwood), Guggal (Frankincense), Motia (Jasmine Oil), Gulab (Rose Oil) and many other oils used in different worships & ceremonies. From there he developed a keen interest towards perfumes.
1897( Kannauj ) – The First Shop
Driven by hunger for success he wanted to become self independent very early. After completing his high school, merely at an age of 16, he went on to open a perfume shop in Bara bazaar of Kannauj in the name of "Haricharanlal Beniprasad Sugandhi "
As the city was famous for Attars since very long, Lot of Customers from All over India and abroad came to buy Attar from Kannauj. His Shop was doing well but he also started traveling to other cities for selling Attar. He started selling Attar to Princely Families of North India, Rajasthan & Zamindars and English Officers of the Govt. He was regarded with high honour due to his honesty and pleasant persona. Calcutta was a business hub and his frequent travel destination.
1907 (Calcutta) – The Business Hub
Impressed by his business accumen, pleasant behaviour and quality of products, The Priest of St. Anas Church in Bahu Bazaar (Now- Bipin Bihari Ganguly Street) allotted him a perfume shop in the Church Market. It was his break of a lifetime which turned extremely rewarding later. He started a new company there “ Kalisahay Beniprasad” His shop started well and got famous in no time.
1915 ( International Trade )
He was continuously looking for bigger opportunities. From Calcutta Port he got exposure to the International Trade there Pt. Beni also procured his licence from the English Government and became the only distributor of Lubricating Base Oil from Standard Vacuum Oil Company, England. He also imported Citronella Oil, Lemon Oil, Orange Oil from Penan and Exported to Britain, and other European counries. He became prime supplier to established government enterprises like Bengal Chemical, Calcutta Chemical & Ghose Chemical and many more big players.
1924 ( First Distillation Mill - Kannauj )
This was the golden era of his career. He was regarded as “Calcutta wale Mishra Ji’ among the very few key Perfumers in Kannauj during that era. As his Markets became big, His staff increased to more than 100. He set up his distillery for making Sandalwood Oil, Jasmine Oil, Khus, Rose Oil, Nagarmotha (Cypriol) & Other Natural Oils. He also imported Panadi Leaves (Pathcouli) from Singapore and distilled it in Kannauj.
1935 ( Diversification & Expansion )
His Family had extended and he had two sons who were now supporting him his business. His vision was to establish one business for each of his sons. While the Elder one Mr Ganesh Dutt Mishra was looking after the perfume business, He ventured into fabric, revolutionary industry of his time.
He Set up a cotton weaving factory in Narayanganj, Silk Saree Printing in Murshidabad and whole sale distribution centre in Naya Chowk Ballia (Bihar ). His younger son Mr. Tarak Dutt Mishra took care of the Fabric Business. Later He set up an iron rolling mill in Raipur (Chhattisgarh) and settled there with his extended family.
1950 ( The Rough Patch )
Since the World war has begun 1945 and the business of British government was going through a rough patch in those years, so did his Essential Oils venture. After the Revolution of Independence in 1947, there spread great challenges to operate business among the rising labour union strikes and widespread Marxism in Calcutta. Overall Industry took a big blow. Pt. Beniprasad was also in his old age preferred sticking to his distillation & Retail business. He passed away in 1970. While his elder son Mr. Ganesh Dutt, carried forward his retail business majorly from Kannauj.
1979 - Estd. Kings & Company Perfumers
Mr. Pradeep Kumar Mishra & Dileep Kumar Mishra- Sons of Mr. Ganesh Dutt Mishra were in their young age like their grandfather when they started taking charge of their generations old family business. Both of them studied law but as if they were destined to make their mark in business. They registered this new company in the new name for the new era and continued their distillation operations in for Sandalwood, Cedarwood, Cypriol, Vetiver, Attar Choya Nakh and Other Floral Attars.